Don’t Get Any Ideas.
The goal of this project is to encourage people to engage with Pinterest IRL and show non-users that there’s more to Pinterest than meets the eye.
* This is spec work created for the University of Oregon’s Ideasmithing class.
PINTEREST IRL
The wheat-paste posters at the top of the page work to encourage passersby to steal the aesthetic posters off the walls and pin them somewhere new.
Hiding behind each poster is a QR code that leads future folks to see what they missed out on by directing them to the digital pin on Pinterest.com.
Send a word, get an idea is another way to engage with Pinterest. It promotes image ideas on the go.
Inspired by Send Me SFMOMA.
ART DIRECTION & DESIGN Hanna Vargas, Ainsley McRae
COPY Noah Brown
STRATEGY Hanna Vargas, Ainsley McRae, Elena Jaramillo